Niaya Cason

Area of Expertise: Field
Home Base: Miami Gardens, FL
States of Work: FL
Pronouns: She/her/hers

Weekly Team Meetings: Tues 11am ET or Tues 7pm ET
Weekly Office Hours: Tuesday 12:00pm ET, Tuesday 8:00pm ET
Campaign Monthly Charge: $175


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Bio: Niaya Patterson Cason, a Miami-Dade native, graduate of Florida A&M University, and Chief Strategist, and founder of Cason Strategies LLC a certified minority firm, a full service HR management, coaching, and consulting firm. Niaya is a certified trainer, coach, and speaker. Her expertise is in community engagement and outreach strategies; volunteer coordination; leadership and character development, field and messaging strategy, customized training and coaching.
After years of management expertise in human resources, workforce training and social services in the private and public sector, Niaya had a career shift. Niaya was given the opportunity to learn field organizing with both healthcare and service union elections for SEIU International and SEIU 32BJ.
She has years of experience with issue based/ballot initiatives and election based campaigns on a local, state, and national platforms. She has consulted on presidential elections for local PACs or lobbying firms in several capacities. Volunteer Coordinator, Lead Consultant, Trainer, and a public speaker to name a few.
Niaya lead a Miami-Dade ballot initiative on campaign finance reform to empower, educate, and develop leaders in Miami-Dade County. Building coalitions, cultivating relationships with faith-based organizations and non-profits is the area where Niaya thrives most. Niaya is determined to make and impact by training new leaders on how to develop into winning and sustainable candidates to create a more inclusive democracy for minorities and women to build people power.

Advice: Be open to new challenges, be strategic to seek out information and learn new things! Plan accordingly! Stay true to your values!